Fleetwood Town Football Club has announced Prestons Diamonds as the match sponsor for their first home league fixture of the 2026 season against Gillingham on August 22. The family-owned luxury retailer, established in 1869, specializes in fine jewellery and prestigious watches, with showrooms featuring global watch houses and bridal collections. Prestons Diamonds will sponsor the Match Clock and Club Captain Ched Evans, marking a deepened partnership with the club.
Owner Karl Massey, a lifelong Fleetwood supporter, will attend the match at Highbury Stadium, joining fans in the Parkside Lounge for every home fixture. His commitment to the club extends beyond sponsorship, reflecting his dedication as both a supporter and business leader. Fleetwood Commercial Manager Sam Heaney praised the collaboration, highlighting Karl’s ‘fantastic’ support and the value of Prestons’ backing.
The sponsorship underscores Prestons’ longstanding relationship with Fleetwood, which has included previous partnerships. The company’s involvement aligns with its community focus, as evidenced by its retail presence and charitable initiatives. Fans are encouraged to engage with Prestons Diamonds’ brand during the match, with further details available on their website.
